We’ve got exciting news for you – we’re about to start our first-ever Travel at 60 TV advertising campaign and that’s going to mean even more, even better deals for you!
We launched our full-service travel agency from our Brisbane base – yes, we have our whole call centre right here in Queensland – in September 2018 and since then we’ve been a cheeky little secret just for over-60s travellers who love a great deal on cruises, tours and package holidays.
But we want to be able to offer you even sweeter savings on all of the best bucket-list destinations and experiences, and that means it’s time for us to go mainstream. That’s why, from tonight, you’ll see our TV ad for the first time.
Travel at 60 already uses your ability to travel outside the peak holiday seasons (no more being tied to the school holidays!), at short notice and for extended periods (isn’t retirement great?) to negotiate better-priced holiday offers with Australia’s largest travel companies, which we bring to you on our website and in our email newsletters
But if even more over-60s join Travel at 60, we can also use the amazing buying power of a whole generation of travel-loving retirees Aussies to convince those companies to provide more of those great deals at bargain prices.
Fabulous comedienne and writer Jean Kittson is the star of our campaign to tell more older Aussies about Travel at 60 and she’s definitely brought her naughty wit to our commercials, as she flits from cruise to must-see destination to tropical island. We hope you’ll love seeing the ads on Channel 7 as you enjoy shows including The Chaser and The Morning Show and during coverage of Wimbledon.
To make doubly sure that joining Travel at 60 is the best choice any travel-loving retiree can make, we’ve also got a Giant Cruise Competition, offering the chance to win a $10,000 cruise for two from Melbourne to New Zealand on Cunard’s Queen Elizabeth.
If you haven’t already signed up for your chance to win this luxury cruise, you can click here to find out more.
We’re so proud of how far Travel at 60’s come since we started almost a year ago and it’s all thanks to you – the over-60s who love to travel and love a great deal. We hope to serve you with even better value and more choice soon so don’t forget to check travelat60.com and Travel at 60 on Facebook for your next getaway.
Starts at 60 and Travel at 60 founder and CEO