Jamie Oliver takes on obesity with a rap… it even features a Beatle! 27



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Jamie Oliver is the British chef that most of us have loved for a long time and in his fame, he’s chosen to support a number of causes important to him. From fair farming to health, he’s campaigned for a number of different issues and most recently, he’s tackling obesity.

How? With a rap.

We’re not kidding – actually, it’s quite fantastic. He’s enlisted the help of a number of celebrities including Ed Sheeran, Hugh Jackman and Beatles star Paul McCartney to perform. It’s about the Food Revolution his trying to bring – changing the way families and people think about food through education of children.

He’s created the Food Revolution Day – 15 May 2015 – to release the video and begin the campaign for his message. The info and chance to sign the petition are all on his website, here: www.foodrevolutionday.com

Aside from being catchy, it is great because it has an incredibly powerful message and calls upon people everywhere to sign the petition to make the government look at health education differently. Sadly, not everyone has appreciated it and online “trolls” have taken to the Youtube, Facebook and Twitter pages to poke fun at it and mock the production.

But today we want to know, what do you think? Do you think this is a great creation for a great cause? Or do you find it more on the humorous side? Share your thoughts in the comments below… 



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  1. No thanks. Have watched some of his shows. Have you seen the expensive ingredients he uses. And his packaged meals in the supermarket are at least 50% more expensive than other brands. The same as the crockery he was spruiking. You could buy the same thing at Target or K Mart for less than half the price if what his was.
    In my opinion, he’s no different to other celebs. He’s in it for the money and uses his popularity to reel us all in.

    4 REPLY
    • Of course he’s trying to make money, it’s his profession, he’s never claimed to be a charity, at least he’s using his celebrity to send a much needed message,& also does a lot of work with schools in the UK educating children, I think his recipes are great, I use a lot of them.

    • I love his books etc and he uses his celebrity status to make a difference to other people, if he has to do these shows etc to make money then so be it. Others do the same & don’t help anyone but themselves.

    • Kay
      I haven’t watched his show in years. I’m going by what I saw when I did watch them. Whatever gave you the impression that I watch his shows now?????

  2. Good for him, at least he’s been trying for many years to do something about the problem, especially amongst the younger generation, I’ve seen a lot of specials about the work he does in the UK, love his recipes,

  3. Turn recipe books around start with the main ingredient, that cut of meat or vegetables you’ve got on special. Keep ingredients to a basic list. Too often recipes require obscure ingredients rarely used. Snacks are often a problem, I often see kids drinking soft drinks, or even worse energy drinks while munching on donuts. Ideas for inexpensive alternatives would be great.

  4. I decided I really wouldn’t like this video……..then I watched it. I loved it.
    I just wish he wasn’t colouring his hair – it is too dark & looks silly. Petty? Yeah.

  5. Love it. If the message gets out there what a great way to do it. Jamie does an amazing non stop job of trying to charge eating habits. Love him to death. yes his meals are a lot more expensive so if we did get one would be a treat. We are fairly good cooks anyway.

  6. He is doing more than MOST of us…. Yes he markets himself and shamelessly sometimes however he has a passion and we’d all be lacking if we didn’t listen… Most of his ideas are for easy healthy meals and are NOT EXPENSIVE OBSCURE INGREDIENTS … Use his ideas as a GUIDE the younger generations have absolutely NO IDEa on nutrition or cooking. We need to offer it as a high school subject

  7. This is Australia.
    We have some very good cooks.
    Jamie cards and crockery.
    $$$$$.In his pocket.
    Supermarket prices on the hike.
    Don’t need all this advertising.
    Meat and three veggies.
    Simple as that!!
    And drink plenty of water.
    WATCH …

  8. the thing about Jamie Oliver is you can see this message comes from the heart and he is passionate about improving other peoples lives

  9. Loved it! He’s passionate about what he does, it’s not just to earn money.

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