One of the biggest sporting events in America, The Super Bowl, not only brings the best gridiron teams together for a great game but makes advertisers bring their “A game” to their ads.
Australian wine company Yellow Tail threw their hat in the ring with an ad that was to promote Australia and their wine. The ad which features the “Yellow Tail Guy” a man in a bright yellow suit that is carrying wine everywhere, has had come harsh criticisms thrown on it online.
One Twitter user stated, “I’d drink moonshine made in your felonious redneck cousin’s bathtub before I drank Yellow Tail wine.”
I'd drink moonshine made in your felonious redneck cousin's bathtub before I drank Yellow Tail wine.
— Luke Thomas (@SBNLukeThomas) February 6, 2017
While some felt that the pushing of a kangaroo cooking on a bbq and then DJing a party was slightly embarrassing. One tweeted, “The Yellowtail Super Bowl ad humiliated my country more than Trump ever could.”
The Yellowtail Super Bowl ad humiliated my country more than Trump ever could.
— Steve Hind (@stevehind) February 6, 2017
It has even made a list for one of the worst ads of the big game. With one reviewer saying “This American ad for Aussie wine brand YellowTail has to be one of the worst tv ads I have ever seen. Period.”
This American ad for Aussie wine brand YellowTail has to be one of the worst tv ads I have ever seen. Period. https://t.co/v2vN8Ne0Xd
— Stanley Johnson (@BrandDNA) January 28, 2017