Wrinkles – myths and facts about anti-ageing creams 10



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They’ve been a concern of ageing women for eons but is there really a magic cream for wrinkles?

We see products all over the shelves of supermarkets and cosmetic stores that guarantee they will get rid of wrinkles and rehydrate the skin. Some even say they can challenge the effects of a laser and penetrate layers of skin! We did some investigating and found out the truth about what you’re putting on your skin. If you were banking on a cream to reverse the inevitable effects of ageing, these findings might surprise you….


Products with important-sounding ingredients will get rid of wrinkles


Basically, anything with ‘tm’ after the ingredient is a trademark, such as “pro-xylane” or “stimulift”. These are made up names specifically aimed at targeting cosmetics consumers, with the only purpose to sound important, not do anything important.


Collagen creams will revitalise my face and give me back fullness:


Rubbing collagen on your face is definitely not the same as injecting it, despite what the label says. Collagen molecules are too large to penetrate pores, which is also up against the fact that collagen left at room temperature (i.e. on a shop shelf) is ineffective, according to the Journal of Cosmetic Science.


The coenzyme Q10 is in expensive products, so it must work:

TRUE, sort of

One ingredient that is proven to remove lines is the coenzyme Q10 (or ubiquinone), however it will only remove very fine lines…i.e. the ones that can be seen through a microscope. There is evidence to suggest that retinoic acid (seen in products as retinol or pro-retinol) can ease wrinkles, however you’d need a prescription to get enough to make a difference.


But it has placenta or stem cells in it, aren’t they good for my skin?


There is no medical evidence to suggest the benefit of applying placenta or stem cells topically.


This moisturiser promises it will rejuvenate my skin and new, younger skin will appear:


No cream or moisturiser can rejuvenate your skin unless it is an acid, such a salicylic acid or benzoyl peroxide. They strip the skin and yes, new skin will appear, but it won’t have any less wrinkles, plus these acids are dangerous and irritable in high amounts. Look for a moisturiser with ingredients that will protect and hydrate – sorbolene and glycerine. You don’t have to pay hundreds, you can buy effective moisturisers with both for around $5.


The blurb on the cream/bottle says it has been tested in clinical trials and that it was shown to significant reduce lines, therefore it must be proven:


A blurb that says the active formula in [insert any scientific sounding name] has recently been shown in clinical trials to significantly reduce that category of fine lines and facial wrinkles that can take off 10-15 years to your appearance”. Or perhaps “Studies show an 70% reduction in fine lines”. The reality is that these trials and studies are not independent and are instead performed by the company. You usually won’t be able to find any published documents about the studies, meaning there isn’t any true scientific research. Their claims are not true and the cream won’t do what it says it does, no matter how many times you try it.


The regulation of these products is based on whether they are safe, not effective. Cosmetics companies are renowned for taking a medical grade product such as retinoic acid and making it milder (retinol) and milder (pro-retinol) until the main ingredient is barely evident, and the resulting lotion does nothing.

It’s clear that sometimes putting money into the fountain of youth just ends up being a dry wishing well. We try all the tips, tricks, creams and oils but when it’s all said and done, the money is gone and the results are barely noticeable. The only sure fire way to get rid of wrinkles it to prevent them. Using a moisturiser on your neck, arms and face, as well as healthy diet, lots of water and sunscreen are the only medical proven ways, other than surgery.

If you must buy a cream, do your research before you buy and don’t just trust the label. Read reviews but don’t believe everything you hear.


Do you use skin creams? What were the results? Why do you use the creams? Is removing wrinkles important to you? Tell us below.


Starts at 60 Writers

The Starts at 60 writers team seek out interesting topics and write them especially for you.

  1. Thank you for that information. I don’t usually buy expensive creams as I am 64 and have heaps of lines. The women who have line free skin are either genetically blessed or have had work done to their faces.

    1 REPLY
    • Or have been blessed with wonderful, wonderful, wonderful HRT to avoid hair-pulling and broom-stick riding accompanying the wrinkles, Roseanne. 🙂 I have often been told how young I look for my age, and genes do play a part in that. My Mum is 82 and doesn’t look a day over 60. I do feel blessed.

  2. Interesting to note, however hope springs eternal. I like using L’oreal products and also my face gets dry patches so I like to use a moisturiser however I have a drawer full of night creams that I forget or don’t bother to use.

  3. my favourite comment on these creams and moisturizers is eg. 70% noticed a difference, then in small writing the test group is only 50 women. Couldn’t they find any more women? I find that I have to read the list of ingredients of any moisturizer I get as I have a high sensitivity to Sorbelene and any form of it like sorbate, sorbitol etc, I know it is supposed to be the purest cream around but it makes me and my youngest son itch uncontrollably.

    1 REPLY
    • We’re all different Christine. I find that sorbelene cream is the only thing that takes away my rashes when the weather becomes humid.

  4. I Have used Nivea moisturiser or Sorbolene for most of my life.Now 77 have only tiny wrinkles around my eyes.Always get told”how young I look”.I don’t stay out of the sun .I like the warm weathers.But as soon I go inside I put moisturiser on.Dont believe advertised crap,it’s only the companies that gain anything,not you.

    2 REPLY
    • I love Nivea and use sorbolene insstead of soap if I’m having itchy skin episodes. Im 64 and only have laugh lines around my eyes. I think we have been blessed with good genes.

    • Ulla, I have used Oil of Olay (twice daily) as a face moisturiser since I was a teenager, and I still do – especially after time in the sun. It was called Oil of Ulan back then. It’s light, and you can feel a gorgeous, smooth difference to your skin immediately. And because it’s a lotion, it lasts a long time.

  5. I use a Skin Doctors product, say about 10 years now, and it works. Antactilyne Plump. if I remember correctly, it is made from some antarctic creature and was scientifically, independently tested. No I do not have shares in the company. I recently bought a
    3Mhz Ultrasonic Photon Rejuvenation Skin 7 LED Light Therapy unit, from ebay. It works too!

  6. I recently purchased a “name” brand “8 hour skin protection cream”. I was so amazed at how well it worked. I was also amazed at the absolute lack of “fragrance”, very unusual in skin creams.

    After using the product for about 2 weeks, and still being amazed at how well it was working, I decided to look at the label for more information. Nothing on the label except the name. Again, very unusual. As a last resort I looked on the bottom of the jar. One ingredient with 58% w/w. The ingredient sounded familiar so I went to my bathroom cupboard and picked up a jar, which had the same main ingredient. The product?? VASELINE!! Just goes to show that the cheaper, old fashioned stuff still works wonders. Just like us, the cheaper, older fashioned baby boomers, heh?

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