Princess Lilibet makes rare appearance as Meghan Markle unveils new venture

Royal fans have been treated to a rare glimpse of Princess Lilibet after her mother, Meghan Markle, announced the rebranding of her lifestyle brand, now named As Ever.

The announcement, shared through a video on her Instagram page, also revealed new details about her upcoming Netflix series With Love, Meghan and her business partnership with the streaming giant.

“Cat’s out of the bag,” she began.

“In two weeks, my show is coming out, which I’m so excited for, and also my business, which I think there’s been a lot of curiosity about.

“Last year, I had thought ‘you know what, American Riviera that sounds like such a great name, it’s my neighbourhood, it’s a nickname for Santa Barbara’, but it limited me to things that were just manufactured and grown in this area.

“Then Netflix came on, not just as my partner in the show, but as my partner in my business, which was huge.”

A trademark application filed in February 2024 gave the public a glimpse of what the company will offer, including downloadable and printed recipe books, tableware, textiles, as well as jams and marmalades.

“As Ever, essentially means as it’s always been, and if you’ve followed me Since 2014 with the Tig, you know, I’ve always loved cooking and crafting and gardening,” Meghan said.

“This is what I do, and I haven’t been able to share it with you in the same way for the past few years but now I can.”

 

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In addition to her announcement, the website for her new business features a photo of the Duchess alongside her three-year-old daughter as they walk hand-in-hand across a sunny lawn with palm trees in the background.

While Meghan’s business announcement attracted attention, another one of her recent posts garnered interest—her recent heartfelt Valentine’s Day message to Prince Harry.

Despite spending Valentine’s Day apart, Harry and Meghan shared their love with the world after Meghan shared a never-before-seen, heartfelt photo of the couple.

Meghan recently left the Invictus Games for injured servicemen and women that Harry was hosting in Canada to be with the pair’s two children, Prince Archie and Princess Lilibet.

Posting a Valentine’s Day message to Instagram, Meghan shared a black and white image showing the couple enjoying a meal together, the couple dressed casually as they share a kiss.

“Back home taking care of our babies, and missing my Valentine, as he continues on at the Invictus Games, changing lives and reminding all of us of the power of healing and resilience through these incredible veterans and their families. Beyond proud of my husband and what he’s created,” she wrote.

“My love, I will eat burgers & fries and fish & chips with you forever. Thank you for you.#lovewins

“As ever, M.”

 

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In addition to the heartfelt image, Meghan also posted a video of herself preparing heart-shaped strawberries and other Valentine’s Day-themed food alongside her rarely seen children.

-with PA.