Why we need to overcome the stigma of hearing aids

One in six Australians deal with a form of hearing loss. But only a very small percentage will actually counter

One in six Australians deal with a form of hearing loss. But only a very small percentage will actually counter these issues with a hearing device.

In other words, millions of Australians are putting themselves at preventable risk of social isolation, depression, atrophy of the brain and even an increased risk of falls.

Our partners at We’re All Ears have asked an important question: why don’t more people seek help with their hearing?

The biggest cause could lie in a 2010 study, which revealed that many people still perceive a stigma around hearing aids – despite modern hearing technology making them practically invisible.

Ageism and vanity can play a large part. For some, the very idea of needing such a device marks a big change in how they perceive themselves. It may even be seen as an admission weakness or “getting old”.

This is particularly heartbreaking given that, if left unchecked, hearing loss can make us far “older”, leading to many of the physical and mental health issues we associate with old age – including dementia and Alzheimer’s disease.

Thankfully, this can all change. The stigma of hearing loss lowered considerably when the study participants learned that hearing aids were far more discrete than they thought.

It seems many of us still carry the idea of hearing aids as a bulky and unwieldy devices – and are putting ourselves at risk because of it.

If you have a loved one dealing with hearing loss, please do all you can to help overcome this misconception. There’s far more at stake than simple hearing; it could even save them from some serious long-term health risks.


It’s now easier than ever to overcome hearing aid stigma. Lyric are offering a free 30-day trial of the world’s only 100% invisible, 24/7 hearing aid.

Hidden in the ear canal, this hearing aid is completely unnoticeable, allowing you to continue the life you love – without changing the way the world sees you. Click here to book your free 30-day trial.

This post is sponsored by Connect Hearing and written by the Starts at 60 team. For more information, please visit the Connect Hearing website.

  1. Pamela  

    If people are more concerned with vanity than hearing, I have no sympathy for them!

  2. Peter May  

    I am a male hairdresser and, yes, I am vain, but it got so I couldn’t hear what my clients were saying and if out at a restaurant or party could not join in the conversation, so went to have my hearing checked and now wear hearing aids all day every day. I have short hair cut around my ears and people don’t know I am wearing them, even my Daughters didn’t know and they miss nothing to do with their parents, even now if I do have the music up a bit loud ( love my music loud) they have to ask if I am wearing my hearing aids as they can’t see them…would never have worn them if they could be seen and the ones I have are not special just the normal ones….so guys try them…

  3. Angie B  

    I have had hearing loss for a long time now, and yes, it is the ‘old-age’ denial thing that has held me back from seeking help. However, I recently went for a hearing test and I pick up my hearing aid in a couple of days. Just one more rite of passage, I guess!

  4. Also the cost of hearing aids is very expensive and varies for company to company. In my husbands case he has gone back numerous times as they dont always worked well. In addition the first set he was given didnt work well in humid weather. Not the best for Sydney’s summer

  5. Ria Barry  

    My stigma is the cost of it as an uninsured pensioner I couldn’t afford one.

  6. Marie M  

    If u are on an aged pension you are usually entitled to the big basic one. At least I can hear now. To get those fancy tiny ones cost pensioners thousands of dollars.

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