close
HomeNewsMoneyHealthPropertyLifestyleWineRetirement GuideTriviaGames
Sign up
menu

Why it’s time to act on hearing loss

Mar 03, 2026
Share:
If hearing aids are no longer giving you the clarity you need, cochlear implants are a well-established treatment option.

Picture this: sitting in the pews at a wedding, cheering for your favourite team, or laughing with your grandchild. These moments matter.

But when voices lose clarity, conversations feel muffled, or the TV volume keeps creeping up, hearing loss may be getting in the way. If hearing loss is holding you back, you’re missing more than sounds – you’re missing connection.

Hearing loss can affect people of all ages. It can be caused by excessive noise, workplace environments, medication, illness, genetics and more. Over time, hearing can deteriorate to the point where even the most powerful hearing aids can’t help you understand certain sounds.

Professor Robert Briggs, an ear, nose and throat (ENT) surgeon with vast experience in otology, acoustic neuromas and cochlear implantation, explains that many adults don’t realise how much their hearing has changed until communication becomes difficult.

“Hearing loss often develops gradually, so people don’t always recognise when it’s time to act. If you’re using hearing aids but still struggling to follow conversations or hear clearly, it’s important to meet with a hearing care professional. They can assess whether you may now qualify for a cochlear implant.”

Return to a world of sound 

If hearing aids are no longer giving you the clarity you need, cochlear implants are a well-established treatment option for people of any age with severe to profound hearing loss. Unlike hearing aids that simply amplify sound, cochlear implants send sound directly to the auditory nerve – helping to restore access to sound.

Imagine hearing voices clearly in a crowded room, enjoying music again, and feeling part of every conversation. In the ‘Healthy Ears, Healthy Years’ survey of more than 4,000 adults across Asia Pacific, 98% of adults receiving treatment for hearing loss reported improvements in quality of life, with many describing the change as life-changing.

In another study, 97% of adults with a cochlear implant experienced significant improvement in speech understanding at 12 months compared to when using a hearing aid.

Prof Briggs encourages anyone still struggling with hearing aids to take the next step.

“If you have a severe to profound hearing loss and you are straining to hear clearly with hearing aids, don’t wait – speak with a hearing care professional and get a clear answer. A cochlear implant assessment can determine whether you’re a candidate. The sooner you act, the sooner you will access the sounds you’ve been missing.”

Your next step is simple

Hearing clearly is essential for staying socially connected, mentally well, and physically safe. If you’re turning up the TV, asking people to repeat themselves, or avoiding social situations, it’s time to take control.

Start with a quick online check

If you’re unsure about your hearing, Cochlear offers a free online hearing quiz. It helps you gauge whether your current hearing solution – especially hearing aids – is still meeting your needs. It’s convenient, private, and can help you decide whether it’s time to meet with a hearing care professional for a full assessment.

If you’ve noticed changes in your hearing, or if hearing aids aren’t working as well as they used to, don’t wait. Taking action today to take care of your hearing health. 

Please see advice from your health professional about treatments for hearing loss. Outcomes may vary, and your health professional will advise you about the factors which could affect your outcome. Always follow the directions for use. Not all products are available in all countries. Please contact your local Cochlear representative for product information. 

IMPORTANT LEGAL INFO This article is of a general nature and FYI only, because it doesn’t take into account your personal health requirements or existing medical conditions. That means it’s not personalised health advice and shouldn’t be relied upon as if it is. Before making a health-related decision, you should work out if the info is appropriate for your situation and get professional medical advice.

Continue reading