Do you know a baby boomer traveller? Are you a baby boomer traveller?
If you are, do you know you are a very important travel demographic? Apparently there are 10,000 baby boomers retiring every day.
The baby boomer travel market is bigger than ever and is growing in size and in $$ spend as the last of the baby boomers come to age. They have more disposable income than their parents, they are more adventurous and they are discerning travellers.
Tour operators are learning not to underestimate your demands, they are learning how to make their experiences more in line to what you want and expect.
Here are 10 things you may not know about baby boomer travellers: