Let’s talk: Why must it bleed to lead?

May 03, 2015

With the nature of news turning to real time, socially served fodder for people’s curiosity, it seems the old adage of the newspaper editor “if it bleeds it leads” is becoming more powerful than ever.  But do you think we’ve taken it too far?  Could our incredible fascination with horrifying news stories be driving copycat crime and inspiring bad behaviour more than ever before?  And would changing the voice of media to a more positive frame change the way we think about our country, circumstances and opportunity?

Ariana Huffington has this week commented that news outlets need to get away from this mentality of “if it bleeds it leads” and ensure their coverage has the full context of the story, not just the horror and drama around sections that will make something click-bait or headline grabbing.

“We need to move away from the idea that the world is absolutely going to hell in hand basket,” Huffington told a room full of US media buyers at the AOL Newfronts at 4 World Trade Centre.

“We of course continue covering the crises, the problems, the disfunction but we (at Huffington Post) want to show our viewers that this is not all that is going on in the world.

“To fulfil our mission as journalists we need to give a full and complete picture of what is happening. This means going beyond the tired idea of ‘if it bleeds, then it leads’ that dominates so much of our news and has led to some much copycat crime.”

Ariana Huffington is launching a series of purportedly positive columns about “finding solutions to the world’s problems,” the idea of which seems inspiring and insightful for news media, instead of just trashing the status quo in papers.

But today we want you to have your say… What type of news do you want to consume?  Are you looking for the good in the news media or the dramatic stories?  

 

 

 

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