For a long time, Qantas has been the only domestic airline in Australia to offer full-service to its customers, but now, they have a competitor.
Yesterday, Virgin Australia announced that it will offer domestic passengers complimentary food, baggage and entertainment on every flight. There’ll also be complimentary wine, beer and soft drink served between 5pm and 7pm weekdays.
According to Virgin Australia chief customer officer Mark Hassell, the new changes were an important part of the airline’s ability to deliver a consistent, premium service.
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“Today’s announcement, coupled with our exceptional service and leadership in on-time performance, puts us in a strong position to continue to grow our loyal customer base,” Mr Hassell said.
Australian Aviation also reports the airline will serving free food to all domestic passengers, whether in business or economy, so now they are no longer considered a budget travel option and can compete with Qantas for premium service.
Virgin will also continue to offer free tea, coffee, juice and water on all flights, as well as alternative food and beverage options through an on-board retail menu.
Do you fly with Virgin? Or if you don’t, will you now? Share your thoughts below.