Activance Hair Growth Follicle-friendly Soothing Shampoo



Ships From: Australia

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Hair Growth Support and Health Shampoo for all hair and scalp types, including dry, sensitive, irritated problematic scalps.


Activance Soothing Shampoo combines the powerful soothing and anti-inflammatory actions of aloe vera, calendula, chamomile and thyme extracts, MSM and selected amino acids with hair growth nutrient Rhodanide in natural carbon-neutral surfactants. It not only cleans gently but also calms sensitive, irritated, or inflamed scalps, leaving your scalp feeling fresh, restful and irritation-free while supporting and promoting healthy hair growth.

Recommended for:

> Thinning hair, excessive hair fall and hair loss

> Promoting hair growth and healthy scalp

> All hair and scalp types, including sensitive, irritated, or problematic scalps

Rhodanide and MSM – the powerhouse ingredients in Activance Soothing Shampoo – essential for your hair and scalp health


Rhodanide (Thiocyanate) — the principal bioactive ingredient in Activance is a natural, bioidentical, bioactive nutrient molecule vital for hair growth, health and quality. It plays an essential role in activating dormant cells, increasing metabolism, cell multiplication and growth. It is a natural androgen receptor blocker competing with DHT to engage with the androgen receptors, thus relieving/reducing the DHT hair growth inhibition of on scalp hair follicles. It is a safe and effective molecule that works in harmony with the body’s biology, delivering hair and scalp health for all. In 2017 it was classified as “Generally Recognised As Safe (GRAS) food additive by FDA”.


MSM (Dimethyl sulfone) is a naturally occurring sulphur compound so integral to life that it is present in the cells of every living plant and animal on earth. Donating the “sulphur” element as a building block to form various vital proteins and enzymes containing Sulphur amino acids like taurine, cysteine and methionine as precursors for making keratin hair protein. Therefore, maintaining a constant supply of MSM is fundamental to the healthy production and maintenance of our hair, skin, and nails. Apart from its great soothing action, working in synergy with Rhodanide, MSM dramatically increases hair moisture levels and blood circulation in the scalp, facilitates repairing damaged hair, and assists other nutrients resulting in thick, strong, shiny, and healthy hair.



Apply to wet hair, lather well and massage in thoroughly to cover the entire hair and scalp area. Leave in at least 3 minutes before rinsing off. Repeat if required. It can be used daily. For best results, use in conjunction with Activance® Conditioner and Leave-in Treatment to maximise your overall hair and scalp health, condition and wellness.


PLEASE NOTE: As we use plant-derived cleansing agents, this shampoo creates smaller bubbles for a fine-foaming action – so you’re not using too little if it doesn’t foam up at first! We recommend shampooing twice before conditioning, allowing the first wash to get rid of all the dirt, product and oil build-up and the second to penetrate each strand to create a beautiful shine from within. This Soothing Shampoo pairs perfectly with Activance® Conditioner.



Stabilised formula ingredients: purified water, sodium laurylglucosides hydroxypropylsulfonate, sodium methyl cocoyl taurate, cocamidopropyl hydroxysultaine, cocamidopropyl PG-dimonium choride phosphate, sodium bis-hydroxyethylglycinate coco-glucosides crosspolymer, stearoyl lactylic acid, sodium lauroyl lactylate, stabilised sodium and potassium Rhodanide (thiocyanate), aloe vera, calendula & chamomile extracts glucose, glucose oxidase, lactoperoxidase, dimethylsulfone (MSM), lactic & citric acids, B12 (cyanocobalamin), Australian sandalwood essential oil.



Activance Shampoos and Conditioner





We make sure you get the first step right — that’s why Activance is different!

Our advanced range of highly specialised 100% natural, 100% biobased shampoos and conditioners gently cleanse, detoxify and nourish your hair and scalp. Infusing the bioidentical hair growth nutrient Rhodanide, alongside bioactive and soothing botanicals and protective antioxidants, these truly natural, follicle friendly and gentle formulas are designed to rebalance hair and scalp health to promote and support healthy hair growth.


The Activance leave-in treatment sprays — Original, Rapid and Plus are our hero products for minimising hair loss and maximising hair growth with the shampoos and conditioner range designed to be secondary supportive items to help maximise the benefit of the former. They are not a replacement for hair growth treatment.


Even though many users over the years have testified that our shampoos and conditioners do help to regrow their hair — this is simply because of their gentle cleansing, detoxifying and nourishing nature rather than the harsh, follicle-hostile agents used in many other shampoos and conditioners.


Considering their short contact time on the scalp and water dilution factor in washing, as an ethical and scientific company, we will definitely not go down the path of misleading the public that they will regrow hair. As a result, for the maximum benefit of total hair health or proper hair growth treatment, they should be used hand in hand regularly together with an Activance spray.


PLEASE TAKE NOTE: Activance shampoos and conditioner are different and might not suit everyone


Since Activance is a hair health range, you might find it is different to what you’re accustomed to. We don’t use salt (sodium chloride a common practice in most shampoos) or other harsh thickening agents so our Purify shampoos and conditioner may have a thinner consistency.


We also don’t use sulphates or other risky* cleansing agents, so our shampoos foam up differently to others. They form smaller dense, but creamier foams instead of big bubbles and volume. Purify gently cleans without stripping your natural protective and conditioning sebum.


We don’t use synthetic film-forming, suffocating or follicle unfriendly coating agents like Quats^, silicones, PEGs† in our Purify range. Our conditioner, in particular, won’t leave you with artificial, super soft and super smooth hair, like many other conditioners. For this reason you could use Purify conditioner on both your hair and scalp, as well as a rinse-off or leave-on conditioner.


In addition, for the same reason, after washing, remember to use one of your preferred Activance sprays to hair and scalp to complete your hair health routine. You’ll have easy manageable vibrant hair, which is a good hair day every day.


With all the difference mentioned above, Activance shampoos and conditioners might not suit everyone, especially those who love and want to retain the same artificial feel they are accustomed to the soft, slippery finish provided by others and yet do not want to use one of the Activance sprays after washing.


Quoting directly from a reputable journal, ‘Cosmetic Ingredient Review’ published back in 1983*, “damage to the hair follicle could result…and possible hair loss”.


We strive to help you make a rational decision and think along the line with an open mind that using a harsh, follicle-hostile shampoo day-in, day-out, year after year could hinder hair growth. So, think about what it could do to your poor follicles when you suffer hair thinning or loss? Of course, the choice is always yours, like “take-away” or “healthy home-made” meals.




Hair thinning and loss goes hand in hand with ageing. Many statistical studies into the prevalence of scalp hair thinning or loss for both men and women in the western world came to very similar results/figures.

20% in their 30s suffer from hair thinning/loss, increasing to

30% in their 40s

40% in their 50s and

>50% for women 60+ (that is at least 1 out of every 2 in this group)



30% in their 30s suffer from hair thinning/loss, increasing to

40% in their 40s

>50% for men 50+ (that is at least 1 out of every 2 in this group)


We’re each born with around 102,000 hair follicles, and that’s all we get! Your hair grows, regresses, rests, and sheds throughout your life in what’s called the hair growth cycle. As we age, so does our hair resulting in a slowing down and shortening of your hair’s growing phase.


The Rhodanide in our shampoos positively impacts the entire 5-stage hair cycle slowing hair ageing, hair fall, and hair loss while promoting, maintaining, and maximising growth, regrowth, and scalp health.


Rhodanide is the vital hair growth nutrient that our bodies produce naturally to keep our hair healthy and strong.


Unfortunately, our hair’s Rhodanide levels are being constantly depleted by our modern-day lifestyle: washing, styling, chemical treatments, medicine/drugs, stress, and health conditions, ageing as well environmental conditions such as chlorine from pool water and UV damage from the sun.


Any Rhodanide deficiency will reduce hair growth, aesthetic, and scalp health, accelerating damage, aging and hair fall, leading to thinning and hair loss.


The biological significance of Rhodanide (also known as thiocyanate) has been extensively documented in scientific research. A small but powerful molecule, Rhodanide, consists of three essential elements that are the building blocks for molecules in all life forms.


When it comes to improving your hair, only Activance effectively harnesses the nourishing power of Rhodanide to transform hair from the inside out. The result? Naturally, healthier-looking hair with added thickness, strength, and shine.


ACTIVANCE Soothing Shampoo with Rhodanide is…

  • Low allergy 0% fragrance formula
  • Made in Australia
  • Natural ‘Hair Health’
  • Contains Rhodanide the hair growth and strengthening molecule
  • Stops excessive hair fall
  • Promotes natural shine and resilience
  • Complements and enhances other hair treatments
  • Truly nourishing and moisturising
  • Quick and easy to use
  • Effective solution for hair and scalp issues


We recommend using our natural shampoos and conditioner in conjunction with our leave-in treatments to give your hair and scalp exposure to Rhodanide ‘nature’s regenerative hair nutrient molecule’ at every stage of your hair care regime [CLEANSE + CONDITION + TREATMENT]



Activance formulates hair health, not hair care products.


We were the first business in the world, more than 30 years ago, to coin ‘hair health’, not ‘hair care’, and this remains the Activance difference.


Hair care products provide a short- to medium-term hair aesthetic, relief or cover. They do this regardless of whether they contain irritants, hazardous ingredients or impurities that may harm hair structure and follicles, and potentially impact their growth, personal health and the wider environment. So the hair aesthetic obtained from hair care products is often superficial and artificial, and does not help or improve underlying causes.


Hair health products contain follicle friendly, non-irritant, non-hazardous ingredients and impurities. They cause no, or minimal, irritation or harm to hair follicles and structure, general personal health and the environment. Instead, they support and improve hair and follicular health. Regular use promotes, maintains or maximises the growth of thick, strong, vibrant hair and a healthy scalp. This results in true natural beauty, both inside and out, that lasts.



Activance leave-in treatments, shampoos and conditioners contain the only stabilised and patented formula on the market that delivers nature’s vital nutrient, Rhodanide, straight to your hair.


All Activance products are formulated, packaged, and distributed from our purpose-built site in Melbourne, Australia, to the highest quality, purity, and safety by R & D Pharmacist and Regenerative Health Practitioner Arthur Chan.



^ QUATs- Ammonium Quaternary Compounds

†PEGs- Polyethylene glycols

* Cosmetic Ingredient Review (CIR). Final report on the safety assessment of sodium lauryl sulfate and ammonium lauryl sulphate. Int J Toxicol 1983;2(7):127-81.

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