In a very large building there were three different stores owned and run by three different businessmen.
The businessman who had his store at one end of the building put up a sign that read: “End of Year Clearance Sale”.
At the other end of the building, not to be outdone, the second businessman put up a sign that read: “Closing Down Sale”.
The businessman who ran the store in the middle got nervous. He was afraid that his business would certainly be hurt due to the two big signs put up by his competitors.
After thinking long and hard about how to beat them, he finally had an idea. Outside his own business he hung a sign that read: “Main Entrance”.